PEST ANALYSIS PEST compendium is a cream of the impertinent macro-environment in which the companys operation stinker be expressed in terms of the following factors: governingal stinting complaisant Technological The acronym PEST (or sometimes rearranged as STEP) is used to describe a simulation for the abridgment of these macro environmental factors. A PEST analysis fits into an boilersuit environmental scan and described in sequence. policy-making Factors Political factors let in government regulations and legal issues and define both formal and informal rules under which the firm must ope lay. The swindle policy-making factors include: Tax policy Employment laws environmental regulations Political stability Our demarcation is concerned about only the political factors like paid taxes in appropriate time, preserving the employees laws and other factors. A change in tax policy may pertain our business. In addition, when the political party is changed it may transact problems. Specially, in terms of trade or importing because it depends on political governments relation with overseas country. Moreover, with several(predicate) regulation imposed by different political government may hamper its prospect. stinting Factors Economic factors affect the get power of potential customers and the companys woo of capital.

The stinting factors are: Economic growth Interest rank Exchange rates advance prices rate Our company will aid countrys economic status. Employees will able to contribute to the economy of the country. miscellanea in interest r ates on loans, exchange rates and pretensio! n rate may also affect the business. fond Factors Social factors include the demographic and cultural aspects of the external macro-environment. These factors affect customer needs and the size of potential markets. Some societal factors include: Health consciousness Population growth rate Age distribution ...If you want to find out a full essay, order it on our website:
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